rich menga books gear search about contact
***Secret FSR Fender guitars? Yes, they exist, and they're right here

It's all about the wrapper

Well boys and girls, I was able to successfully "backup" a DVD movie today. I knew that DVD burner drive was good for something. Back up important and critical data? Pshaw! Let's burn some MOVIES!

I should point out - the only reason I decided to "back up" the movie was to simply see if I could do it. Turns out I can. Will I continue to do it? Probably not. This is because I do actually spend my hard earned dollars on the middle-man marked up overpriced and bloated retail DVD's at our fine American retail stores. I'm not paying for the movie of course. I'm paying for the package it comes in.

This same logic applies when it comes to shopping for almost anything because the package makes the sale. Take your local market for example. You see a cereal box of Fruit Loops. About three shelves lower (usually the last shelf on the bottom) is a resealable bag of fruit loops by some other name. It's probably called "fruit circles" or something like that. Fruit Loops and fruit circles taste exactly the same. There is no difference between the fruit circles and the Fruit Loops, but, if we have the money - we will blow it on the Fruit Loops. Why? The package looks better, so it is assumed it tastes better. It doesn't. It just looks better because it's in a prettier box.

Good thing I don't eat Fruit Loops.

image
Best ZOOM R8 tutorial book
highly rated, get recording quick!

040530

More articles to check out

  1. Back when a 3.5" screen was good enough (and still is)
  2. 32GB microSD memory cards might be on the way out
  3. Ibanez does a "Negative Antigua" finish
  4. The guitar some buy in threes because they can: Grote GT-150
  5. You're not allowed to change a brake light in a new car?
  6. Unexpected surprise, Casio F201
  7. Why the Epiphone Explorer is better than the Gibson (for now)
  8. You should surround yourself in guitar luxury
  9. Forgotten Gibson: 1983 Map Guitar
  10. Casio MTP-V003, the one everyone missed