Squier Lunchbox Bundle
This is a cool little thing Fender is doing right now with some Squier Stratocaster guitars.
Said up front, I predict that out of all the finishes offered, the Fiesta Red Squier Strat bundle will be the most collectible (other colors in addition to Sunburst are Surf Green and a black Mustang from what I could find.)
What is this? It's just a plain Squier electric guitar with an accessories kit. But the coolest thing in the bundle is, of course, the Fender lunchbox.
Can you get just the Lunchbox bundle on its own without the guitar? Yes, you can...
...but I think it's actually more valuable if you actually get a Squier guitar with it. You don't have to, but that does "complete the set," so to speak.
I like it when guitar companies do things like this, because you get something special out of it. Yes, it's just a lunchbox, but definitely one of the coolest you could ever have. And it's cheap, so why not?